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Individualized Training from Experienced Marketer

Challenge

The Vice President of Sales & Marketing at a mid-sized industrial supply company recognized that in order to bring the company to the next level, more focus was needed on company strategic marketing.  DataKey was brought aboard to coach the VP on applied strategic marketing principles.

Actions

  • Designed a series of 10 two-hour modules focused on strategic marketing principles relevant to the company.
  • Worked closely with VP in individualized 1-on-1 sessions to teach critical marketing dimensions and apply the knowledge to the company’s specific business challenges.

Results

  • VP directly converted knowledge from coaching sessions into tangible changes in operations to improve the effectiveness of sales and marketing efforts.
  • Company was able to invest in highly targeted employee education without losing productive time to a lengthy MBA course or off-site training.

“Our Vice President is learning an incredible amount from DataKey very rapidly and has been able to immediately apply his strategic marketing learning to our everyday operations.”

– Chief Executive Officer

INTELLIGENT SOLUTIONS, EXCEPTIONAL RESULTS

MID-MARKET COMPANIES

Energize the Executive Management team with exceptional capability and capacity.

[download mid-market case highlights]

FORTUNE 1000 COMPANIES

Experienced, motivated, talented consultants provide hands-on leadership when internal resources are stretched thin.

[download Fortune 1000 case highlights]

[read more testimonials]



Contact

Address:    100 South Bedford Road
Suite 110, Mt. Kisco, NY 10549
Phone:    914-945-8808
Email:    contact_us@datakeyconsulting.com